Let's talk about it 🗣️
Who is she?
Caitlin has worked in tech and ecommerce for most of her career — growing up at companies like Shopify and Apple, she knows the transformative power technology can have on our lives and is a huge advocate for ways it can bring us closer together.
Outside of career, she’s a spin instructor, world traveller, and cat mom.
What can she speak to?
- The rise and evolution of ecommerce: early days at Shopify, brand values, and thriving on change.
- Building and growing community. Making big companies feel small.
- Awards programs and incentives for building brand affinity. Running the Commerce Awards and 4 years of Shopify Unite. How brands can activate their community through reward programs.
- The importance of partnerships:
- Collaboration over competition, and a healthy ecosystem.
- Paying it forward and leveraging your network.
What’s her speaking experience?